The Post Office has two weeks, or so, to deliver normal bulk mail after it is received at the distribution center. More often, they will be delivered within two to three work days. In most instances, manpower allowing, political mail will be treated just like First Class mail, and the pieces will sometimes be delivered to households by the next day. Remember that the piece must have a "political endorsement statement" identifying it as a political mailing. A different way of stating it is that political mailings will be given "preferential" treatment over normal bulk mailings. If the Post Office looks at a mailer and determines it to be a true political mailing for a campaign, they will honor the "red tags" placed on the mailing by the mail house, which means that they will charge the bulk mail rate for the mailing, and the mailing will be processed "ahead" of normal bulk mail, but "behind" First Class. Political mailings are handled differently by the Post Office than normal bulk mailings. You simply cannot beat the benefits and savings of a mail house preparing your mailings. Because of current Postal Service bulk mail bundling regulations, holders of such permits cannot get the best postage discount without also investing in proprietary subscription computer programs, and special printers and fonts, costing several thousands of dollars. Obviously, mailings of less than 2,000 or so pieces can be done quickly by volunteers and mailings like this are not so large that they would become boring to accomplish.Ī handful of political operatives obtain bulk mail "permits," and attempt to sort and mail themselves. Frankly, we have observed a decline in volunteers who where faced with having to participate in this mind-numbing waste of their time. There are still candidates who believe that keeping their volunteers busy stuffing envelopes and affixing stamps is a worthwhile endeavor. ![]() So in this example, 2,000 pieces is the point where it becomes smarter, money wise, to use a mail house rather than doing it yourself.Īs a general rule, any mailing of less than 1,500 pieces should be hand stamped and mailed from within the campaign. The cut off number can be calculated by the following formula.īreak even quantity = Minimum mail house charge/(difference between first class postage rate and bulk mail postage rate).īreak even quantity = $400/($0.38-$0.18) = 2,000 Cost of First Class stamp per piece (e.g.Approximate minimum mail house charge (e.g.From a purely financial perspective, a little math may help you determine if your mailer should be prepared by a mail house.
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